Don’t get me wrong, there’s a strong argument for getting the basics right. You want a website that fulfils the audience’s needs and desires following as smooth a journey as possible. That part is just common sense.
A logo is like the national flag for your company. It is the iconic visual representation of a brand story that is designed to stir emotion and recognition with your audience.
We often talk of search engine optimization like a uniform landscape. The truth is there are a number of search engines populating our digital landscape, from the monster players like Google to niche market alternatives like Duck Duck Go.
If you want to undertake a journey, you first need to know where you’re starting from. This nugget of clichéd wisdom applies just as much to your SEO. That’s why amidst the wide range of